Live Dashboard
🎯 Live Detection Feed
⚡ Burst System
📅 Calendar Backup
Campaigns
🔗 Spot → Campaign Mappings
Map TV spots to campaigns across all connected traffic sources. On detection, the mapped target will be activated with a timed burst.
System Overview
API Connections
Status of connected advertising platforms
🕐 Activity & Stats
📈 Campaign Reports
By Campaign / Strategy
| Campaign | Bursts | Burst Min | Detections | Impressions | Clicks | CTR | Spend | CPM |
|---|---|---|---|---|---|---|---|---|
| No data for selected period | ||||||||
By Spot
| Spot | Bursts | Burst Min | Detections | Impressions | Clicks | CTR | Spend |
|---|---|---|---|---|---|---|---|
| No data for selected period | |||||||
Recent Burst Reports
📊 Delivery Charts
Detection Timeline & Delivery
❓ FAQ & Glossary
Everything you need to know about TVSync — how it works, what each section does, and what the key terms mean.
Frequently Asked Questions
TVSync is a TV-to-digital synchronization platform. It monitors live TV broadcasts in real time, detects when your ad (spot) airs, and instantly activates digital campaigns across programmatic platforms (DSPs) like Mediasmart, Equativ, Meta, Google Ads, and DV360. This creates a "second screen" effect — reaching viewers on their devices the moment they see your TV ad.
The TVSync Monitor runs on a server and continuously captures audio from configured TV streams. It uses audio fingerprinting to compare the live audio against your uploaded spots. When a match is found (above a confidence threshold), the system triggers the mapped digital campaigns.
A Burst is the timed activation window after a TV spot detection. When your ad is detected on TV, the mapped digital campaign is turned ON for a set duration (e.g. 5 minutes). After the burst expires, the campaign is automatically paused. If the same spot airs again during an active burst, the timer resets. You can configure the burst duration per organization in the Live Dashboard.
Spot Mappings connect a TV spot to one or more digital campaign targets. When the spot is detected, all mapped targets are activated. A single spot can trigger campaigns across multiple DSPs simultaneously (multi-mapping). You configure mappings in the Campaigns page.
✓ ON — Campaign was activated successfully after detection.
↻ Reset — Spot detected again while a burst was already active; timer was reset.
⏱ Off — Burst timer expired and the campaign was deactivated.
● Active — Campaign was already running when the detection occurred.
! No map — Spot was detected but no mapping exists for it.
⚡ Multi — Multiple targets were activated from a single detection.
⚠ Error — Something went wrong during activation (check DSP connection).
Calendar Backup is a fallback system. If the Monitor goes offline for more than 15 minutes, configured time slots will activate campaigns on schedule (like a media plan). You define slots per campaign with day/time ranges and optional station filters. Override mode forces the calendar to run even when detection is online.
Go to the Spots page, drag-and-drop or click to upload an audio/video file. The system extracts the audio, generates a fingerprint, and makes it available for detection. Supported formats: MP4, MP3, WAV, and other common media formats.
Campaign Reports aggregate delivery data per burst: how many bursts occurred, total burst minutes, detection count, impressions, clicks, CTR, spend, and CPM. Data is broken down by campaign/strategy and by spot. You can filter by date range and export to CSV. The Refresh button pulls the latest stats from connected DSPs.
Delivery Charts (Performance Analytics) visualize detection and delivery data over time. The timeline shows when spots were detected and what campaigns delivered. Charts can be downloaded as PNG using the download button on each chart. Superadmins can filter by organization.
The Archive button (📦) in the Live Dashboard lets you export detection history beyond what's displayed on screen. Detections are stored in monthly archives, and you can export any month range as CSV. This is useful for client reporting and historical analysis.
Currently supported:
Mediasmart (MS) — DSP, API key auth. Campaign-level or strategy-level activation.
Equativ (EQT) — SSP, OAuth. Campaign or line item level.
Meta (META) — Social, OAuth. Campaign or ad set level.
Google Ads (GADS) — DSP, OAuth. Campaign or ad group level.
Google DV360 (DV360) — DSP, OAuth. Line item level with advertiser scope.
Superadmin — Full access. Can manage all organizations, users, stations, server settings, and view all data cross-org.
Admin — Manages their own organization: campaigns, mappings, spots, users, and reports.
Manager — Operational access: campaigns, mappings, spots, reports within their org.
Viewer — Read-only: can see the live feed, reports, and analytics for their org.